bcation Trademark Guidelines

The bcation brand stands for far more than education and our products and services. It embodies our commitment to promoting a sustainable and in-depth understanding of finance and thus empowering people to manage money independently and confidently.

These guidelines are for bcation customers, authorized instructors, partners, and other parties who wish to use the bcation brand or logo in promotional, commercial, educational, or reference materials. Use of the bcation brand and logo is prohibited unless you are expressly authorized to do so under these guidelines or have obtained prior written permission from bcation. The bcation brand and logo are valuable intellectual property.

To ensure the protection and integrity of the bcation brand, the brand and logo must always be used correctly and in accordance with these guidelines. bcation is the sole owner of all assets created through the use of the bcation brand and logo.

Permitted Use

Textual references to bcation products and services

You may use bcation trademarks exclusively in word form (word marks, not logos) to identify bcation products or services. The following usage guidelines apply. The use of the bcation logo (except for expressly defined uses, where applicable) requires prior written authorization from bcation in all cases.